Indus, is the highly anticipated Made-in-India battle royale game developed by SuperGaming. It has achieved a remarkable milestone by garnering over 5 million pre-registrations on the Google Play Store. SuperGaming, a Pune-based game development startup, has revealed plans to launch Indus in closed beta mode during the upcoming festive season. The game’s momentum is further fueled by the release of a captivating cinematic trailer featuring characters voiced by prominent personalities and creators. These include Olympic pistol shooter Heena Sidhu, Indian gaming YouTuber Techno Gamerz, and popular content creators like Magsplay (Mansi Gupta) and GamerFleet (Anshu Bisht), among others.
The Revolution begins with a 🔑. | Indus Closed Beta Trailer featuring @HeenaSidhu10 @UjjwalGamer @magsplay @GamerFleetOG #IndusGame #IndusTrailerPremiere #MadeinIndia #GameDev pic.twitter.com/NuDOJ7GtOX
— Indus Game (@IndusGame) August 14, 2023
Roby John, CEO and co-founder of SuperGaming emphasized the company’s focus on community engagement. He mentioned that community playtests are underway, allowing players and esports professionals to provide valuable feedback for game improvement. Additionally, SuperGaming is collaborating with content creators. Irrespective of their follower count, to generate captivating content around Indus. John highlighted the importance of nurturing talent by providing access to the development process and empowering creators with tools to enhance their content creation.
SuperGaming’s Diverse Portfolio and Ambitious Goals
Founded in 2017 by Roby John, Navneet Waraich, Sanket Nadhani, Christelle D’cruz, and Sreejit J. SuperGaming boasts a diverse portfolio of mobile games such as MaskGun, Silly Royale, and Tower Conquest. The company is also in the process of developing its gaming engine, SuperPlatform. Designed for hyper scale, real-time multiplayer games. Indus, however, takes centre stage as SuperGaming’s ambitious endeavour, presenting a futuristic society intertwined with elements of Indian civilization, art, and culture. The aim is to offer players an immersive yet relatable experience.
Seizing the India-First Audience Opportunity
Roby John expressed that Indus is strategically designed to cater to the preferences of the Indian gaming audience. He pointed out that around 400 million Indians are active battle royale gamers, highlighting the substantial market potential in India. While acknowledging the popularity of international titles like BGMI, COD Mobile, Minecraft, GTA 5, and Valorant among Indian gamers, John emphasized the opportunity to convince players that an India-made game can deliver a world-class experience. The goal is to capture a significant share of the burgeoning Indian gaming market.
Expanding Indian Gaming Landscape
According to a report by FICCI-EY, India was home to 390 million online gamers in 2021, with an additional 30 million gamers joining the community that year. However, the number of new games released by homegrown gaming studios remained relatively low. SuperGaming stands out as one of the pioneering companies embracing the opportunities presented by the dynamic Indian gaming landscape.
As Indus continues to gather momentum and anticipation among gamers, SuperGaming is poised to contribute to India’s gaming evolution with its innovative and India-focused approach.