KRAFTON. INC, has just released a brand new YouTube and Instagram channel catering to the esports needs of India. Krafton India Esports is the new handle for both, and it aims to bring the Krafton Indian esports scene together and make it grow.
Both their YouTube and Instagram feature Indian tournaments and latest updates. According to their post, their main goal in setting up this new venture is to let every Indian fan have all the esports news, updates, schedules & live stream details of all the games published by KRAFTON INDIA in one place. These channels will be a big step forward for the Indian gaming scene, with more accessibility and content to inspire and entertain.
Krafton has gained immense popularity in India, mainly due to their battle royale title, Player Unknown Battlegrounds. Soon it was rebranded as Battlegrounds Mobile India, but maintained its popularity. Making a channel dedicated to its Indian fanbase has been a long time coming, seeing their continuous gratitude to Indian fans.
As BGMI’s release gets nearer, Krafton had released a statement thanking their Indian fans and also promising the release of the game very soon. In the statement by Sean Hyunil Sohn, CEO, KRAFTON, Inc. India, he says,
“At KRAFTON, Inc., we are deeply committed to the Indian gaming ecosystem. Our approach has always been India-first, which serves as the foundation of all our efforts. We believe in investing in the Indian gaming industry and contributing to building a vibrant ecosystem that fosters growth and innovation. To achieve our mission, we aim to augment technology developments in India by collaborating with local developers and promoting the use of cutting-edge technologies. We also recognize the importance of providing skilling and employment opportunities for Indian talent, which can help them nurture their skillset and thrive in the industry.”
The making of their YouTube and Instagram esports channel seems to be the first step towards making India a prime target for the growth of esports. With the numerous fans here, this venture will certainly be very successful. Fans are looking forward to newer updates and of course, the return of the beloved BGMI.
